Balenciaga Pre-Fall 2020 Paris. RUNWAY MAGAZINE ® Collections. RUNWAY NOW / RUNWAY NEW
Very lovely concept proposed by Balenciaga for the new Fall-Winter season. It is a photo concept of so called “copyright free” or “royalty free” images, proposed by different photo agencies, and used for the communication by different companies like pharmacies or cars rentals and supermarkets. Balenciaga showed images of people in situations: calling, catching car keys, catching flowers, smiling. Very cute idea and very nice collection.